Business programme

The Future of Audiovisual Content: Russia’s Potential

17 Jun , 17:00–18:15
The Russian Economy: New Objectives and Horizons

In the era of new media, the forms of content are changing and the channels of its distribution are transforming. This is a global process, which nevertheless has specific regional traits. How can content be produced and promoted in these realities with sanctions pressure, the exit of certain players from the streaming market, and the blocking of social networks? What will Russia do in this new environment? What is the government’s role and how effective is its support model with respect to the demands of business?